FATHOM / Industries / Food & Beverage

Food & Beverage

F&B margins are too thin to hand 30% to aggregators on every order. We build restaurant and food-business platforms that own the direct channel — live menus, ordering, franchise locations — and we have shipped a full two-sided catering marketplace end-to-end; the anonymized case study is below.

What we build

01

Menus that update from the kitchen

CMS-managed menus with prices, availability, and photography — changed by your team in minutes, live in both languages.

02

Direct ordering & payments

Online ordering with UAE payment gateways and COD — the aggregator-free channel where every dirham of the order is yours.

03

Marketplace & franchise platforms

Two-sided marketplaces (we built one for catering, end-to-end) and multi-branch franchise sites under one system.

Where pricing starts

Restaurant site with ordering

from AED 20,000

Multi-branch support

+ AED 3,500

Marketplace platform (Enterprise)

from AED 35,000

All anchors come from the public Scope Estimator on our homepage — configure your exact scope there and the math stays the same.

Related case studies

Frequently asked questions

Can we keep Talabat/Deliveroo and still order direct?

Yes — most F&B brands run both. The direct channel does not replace aggregators overnight; it gives your regulars and catering clients a commission-free path, and every order it captures improves margin.

You built a real catering marketplace?

Yes — a two-sided platform connecting catering businesses with corporate and event clients: vendor listings, search, and order coordination on both sides. The anonymized case study on this page covers the scope.

Ready to build at enterprise scale?

Book a strategic architecture call — or run the estimator and send us your pre-filled scope.

Get a Scope Estimate ↓